While this podcast, The Growing Trend of Part-Time Executives from HBR IdeaCast, doesn’t focus exclusively on communications, it offers valuable validation for the work we do at CommsCollectiv. Fractional leadership — a concept we champion — has become a game-changer for organizations that need senior-level expertise but lack the budget or resources for full-time hires.
In this episode, Tomoko Yokoi, a researcher at IMD Business School’s TONOMUS Global Center for Digital and AI Transformation, and Amy Bonsall, a seasoned part-time chief product officer, delve into the benefits of fractional roles. They offer practical advice on when and how to make these arrangements successful for both organizations and leaders, sharing insights that resonate across industries.
For those of us advocating for fractional communications talent, this conversation reinforces the transformative value of bringing in experienced professionals to deliver impactful results — without full-time commitments. If you’re navigating today’s evolving talent strategies, this is essential listening.