Fractional leadership is no longer an emerging trend. It has become an accepted business strategy. Recent research suggests that approximately one-quarter of U.S. companies now utilize some form of fractional executive leadership, with organizations increasingly [...]
By Chris Gee, AI Strategist Eighty percent of companies that cut staff to fund AI saw no improvement in returns. That's not a hot take from an AI skeptic, that's Gartner, surveying 350 global executives [...]
Communications teams are used to being brought in after a strategy is developed. The plan is set, the decisions have been made, and the tools have been selected. Communications’ job is to explain the change. [...]
For years, corporate communications was built around controlled channels. The press release. The CEO statement. The town hall. The website. The carefully approved social media post. Those channels still matter. But they are no longer [...]
By Dan Nestle, Co-Founder & Chief Product & Intelligence Officer, Lilypath Someone is going to make a decision about your client this week — maybe to run a story, take a meeting, send an RFP, [...]
In an industry that prides itself on words, communications has embraced “storytelling” with near-constant frequency. The term appears in job titles, LinkedIn profiles, agency pitches, and strategy decks. Everyone, it seems, is a storyteller. But [...]
By Chris Gee AI Educator and Advisor Every communicator I talk to right now gives me some version of the same answer. “Oh yeah, I use AI. I use ChatGPT.” And I get it. A year [...]
By Sadie Elisseou, MD Despite historically low global unemployment, a recent article in Fortune highlights a workforce defined not by confidence, but by anxiety. Drawing on a sweeping global survey of more than 39,000 workers across 36 [...]
We are no longer living in an information age. We are living in a verification age. Information is everywhere. Trust is not. Stop Consuming. Start Triangulating. In a world shaped by polarization, forming an independent [...]
More and more communications leaders are noticing something unsettling. A voice note that sounds like an executive. Content that moves faster than anyone can verify. Nothing overtly malicious. Nothing that triggers an immediate alert. But [...]
