Posts
Lessons on Fractional: Q&A with Jennifer Ferguson
Last month, we shared a Q&A with a leader who uses fractional communications support. This month, we’re flipping the lens to hear from someone in the fractional seat. Jennifer Ferguson has worked as a fractional communications executive since 2023, and CommsCollectiv partner Lisa Ryan sat down with her to get the firsthand view. Lisa Ryan: How does the fractional model differ from your experience in traditional in-house roles? Jennifer Ferguson: What I really appreciate about [...]
Two Years in and Just Getting Started
November marks two years of CommsCollectiv, and what a journey it’s been. Our roster now includes more than 240 vetted senior communications professionals; leaders across every industry and specialty who’ve seen it all and done it all. We have successfully placed our talent in a variety of roles across a number of industries, proving true what we often say, “there’s nothing someone in our talent pool hasn’t done.” We’ve grown, evolved, and learned more than we [...]
The Future of Work Is Fractional and It’s Beginning to Take Shape
The workplace has entered a new era of flexibility; one that’s redefining what it means to build a leadership team. Across industries, companies are no longer just filling roles, they’re assembling precision-built teams of fractional leaders who bring senior-level expertise without the full-time overhead. Once viewed as a stopgap solution for startups, fractional hiring has matured into a strategic model embraced by organizations of every size, from venture-backed disruptors to Fortune 500s looking to scale [...]
Fractional in the Field: Q&A with Mike Waldron
When Mike Waldron took on the role of SVP, Corporate Affairs & Sustainability at Vantage, he knew he needed help, but he also knew it was a short-term assignment. His answer? Hiring a comms leader on a fractional basis. CommsCollectiv partner, Eric Kraus, sat down with Mike to get his insights and learnings from the experience. Eric Kraus: You’ve led corporate affairs at some of the largest firms in America, give us a quick snapshot of your [...]
📢 Got 10 Minutes? We’ve Got a New Podcast
Introducing If I Only Had 10 Minutes — a weekly podcast with big ideas and sharp insights from senior communications leaders and influential voices across media, business, and beyond. Each episode tackles five or six quick questions, one signature closer for ten minutes of real conversation about work, leadership, and life. 🎙️ Coming this Wednesday: Nancy Elder, veteran communicator and former CCO across airlines, toys, and baseball. She talks candidly about AI, leadership, why fractional talent [...]
Burnout Isn’t Just a Business Problem and Communicators May Be the Answer
We’ve all heard the word “burnout” so often it almost feels like background noise. But here’s the thing: it’s not just a buzzword. The World Health Organization now classifies burnout as a workplace phenomenon, and Harvard Business Review has published multiple pieces showing it’s not about employees being “weak” or “bad at self-care.” It’s about how organizations are run. Jennifer Moss, in her HBR article “Burnout Is About Your Workplace, Not Your People,” makes the [...]





